CTV Advertising Services & OTT Media Buying
At Over The Top Marketing, CTV advertising services and programmatic media buying are what we do best. We don’t pretend to be experts at everything. We’ve specialized in Connected TV (CTV) and Over-the-Top (OTT) advertising since 2018, and it’s no coincidence that OTT is in our name!
We use advanced audience targeting and millions of data points to deliver our clients’ commercials to the right households, at the right time, across premium streaming television. Our fully managed approach combines expert media buying, continuous optimization, real-time reporting, and advanced attribution to maximize every advertising dollar.
No minimums. No contracts. No setup fees. Just smarter CTV advertising.
OUR SERVICES
Fully Managed CTV Advertising & Programmatic Media Buying
At Over The Top Marketing, delivering a strong return on investment (ROI) and exceptional customer service is what we’re built on.
Our experienced in-house media buyers manage every aspect of your CTV and OTT advertising campaigns, from strategic planning and audience targeting to media buying, ongoing optimization, and performance reporting. With direct relationships across premium streaming publishers and third-party data partners, we help advertisers reach the right households efficiently and cost-effectively.
But great technology and media buying expertise are only part of the equation. What truly sets OTTM apart is our commitment to customer service, transparency, and honesty. We’re a small, nimble team that treats every client’s advertising dollars like our own. No set-it-and-forget-it campaigns, no unnecessary fees, and no surprises.
Expert CTV media buying backed by real people who care about your success.
Target
Using advanced third-party data and household-level CTV audience targeting, we put your commercials in front of the right people at the right time. Unlike traditional TV advertising, where you're paying to reach viewers who may never become customers, our data-driven approach focuses your advertising dollars on the households that matter most. Smarter targeting means less waste and better results.
Report
Transparency is at the heart of everything we do. Our clients have 24/7 access to real-time CTV campaign reporting, so you always know where your advertising dollars are going. We also provide advanced attribution to help measure campaign performance and website activity, all at no additional cost. No waiting weeks for reports, no hidden information, and no operating in the dark.
Optimize
This is where Over The Top Marketing excels. Our experienced media buyers continuously monitor and optimize your CTV advertising campaigns to maximize performance. From adjusting audience targeting and creative messaging to refining media placements, we make strategic improvements throughout every campaign. We're never a set-it-and-forget-it agency. We work closely with our clients to ensure every advertising dollar works harder.
Choosing a CTV Advertising Partner? Ask These Questions First.
Premium CTV Advertising. Transparent Pricing. Better Value.
Our direct and programmatic buying relationships provide access to premium CTV and OTT advertising inventory across leading streaming platforms, broadcast networks, and connected TV publishers.
With Over The Top Marketing, you always know where your advertising dollars are going. Our 24/7 real-time reporting dashboard provides complete transparency into campaign performance, publisher delivery, and results. No guesswork, no hidden reporting, just full visibility into your CTV advertising investment.
